New Sony Walkman B-Series Debuts (NWZ-B160)

 I'm puzzled what's new in this B-Series, it looks identical to the previous version, the B150.  Perhaps Sony just decided to re-brand the old one and call it the B160 because they were so lazy.  Or maybe the old B-Series was selling so well there was no point in releasing a new design.  Apart from the same design, it seems only a new colour or 2 were added as well..  If you're eager to grab one, you'll have to wait for June.  Press release and photos after the break.

Wearable MP3 player by Sony with Bass Boost, quick charge and detachable clip
• Colourful, wearable Walkman® NWZ-B160F/B160 MP3 players
• One-touch boost button for rich, deep bass
• Quick charge gives up to 90mins playback from 3mins charge
• Detachable clip attaches Walkman® to clothing, belt or bag strap
• Choice of vibrant colours with colour matching power illuminator
• Easy drag-and-drop music file transfers
• ZAPPIN™ for quick music searches 

Whether you’re jogging, travelling, or just hanging out with friends – the latest Walkman B Series of MP3 players from Sony delivers rich sound plus street-smart looks.

Weighing just 28g and less than 10cm long, Walkman B Series boasts an eye-grabbing two-tone finish in a vivid choice of contrasting colour-ways.

Despite its compact size, easy-to-use Walkman B Series delivers big, bold, sound by Sony that stands out from the crowd. Whatever your listening tastes, you’ll experience rich Walkman audio quality with full, deep bass. Push the Bass button for even more low-end power and the colour matching power illuminator pulses in time with the music.

A generous 18 hour battery life lets you keep listening for longer. Or if you’re in a hurry, plug in your Walkman® for just 3 minutes and get charged up for 90 minutes playback time.

New this year, a detachable clip attaches Walkman® to a belt, bag strap or outside the pocket of your shirt or jeans. It’s a great way to show off your MP3 player’s great looks while you’re out and about.

Loading up Walkman with your digital music collection is easy. Just connect the player’s built-in USB connector to your PC – then drag and drop files or transfer them via Windows Media® Player 11/12.

ZAPPIN song search technology lets you browse quickly through all your music. Just touch the ZAPPIN button to preview a short snatch of each track without fiddly searches through menus or playlists.

The new Walkman NWZ-B160 range of ultra-portable MP3 players is available from June 2011.

Click on the photos for a larger view